fonQ Stijlzin
Youtube Campaign
Finding your own interior style often starts with a simple thought: “I want something new.” But turning that feeling into a space that actually reflects you can be overwhelming. Together with fonQ, we created a campaign designed to guide and inspire people through that journey. Through fast-paced YouTube prerolls and social-first formats, we captured the moment inspiration strikes, and the excitement of finding that one piece that makes a home feel truly personal.
Client
fonQ
Agency
team5pm
Creators withan eye for style.
To bring that sense of style to life, we collaborated with interior creators who naturally inspire their audiences through their own taste and aesthetic. They created content that showcased eye-catching pieces from fonQ within real interiors, sharing styling tips, ideas and inspiration along the way. By letting creators interpret the collection in their own way, the content felt authentic, visually striking and endlessly inspiring for people looking to shape their own space.
A flexible tag-on design system.
For the TVC and YouTube tag-ons we developed a modular design system that made it easy to swap products while keeping every video recognisably fonQ. The structure combined a few fixed elements, such as a title, dynamic product swaps and a consistent end card. Each tag-on was brought to life by a warm, enthusiastic voice-over that gets very excited about the products.
